Design4banners
Design4banners

The pros and cons of using flash banner

A smart way of advertising today is using flash banner ads. These are vector animated files which can display lot of images, vector graphics, text, audio and video. With its smooth animation and attractive colors these banners will really catch your visitor’s attention.

Flash is a vector animation software used to enhance the visual display of any webpage. It is also widely used to create fascinating online banner advertisement often referred as flash banner ads. It is a nice way of sending your message across to your target audience in an attractive way.

Banners which are created using flash are more appealing and makes the webpage look more contemporary. These smart flash banners draw the attention of the visitor fast with its smooth animation. It makes the website look professional.

Flash banners give a designer the best scope to showcase his creativity. A designer can use different colors, gradients, patterns in this banner. Different fonts can be used. He can draw images or use photos in vector format. Flash is very powerful in its animation capabilities. The motion, movement, rotation here is really smooth and precise. What more, if you are looking to make your visitor spell bound, add audio or video to these banners.

The unique feature of flash can be utilized to create folding flash banners. This feature allows the banner to occupy a small space on the webpage, on mouse rollover it expands to any customized dimension. It can accommodate unlimited images, zoom effect and advanced text effect. It can also be programmed with auto play option. This is very popular for video ads and web TV commercials.

Usually flash banners are small in byte size due to its vector quality and as a result it loads fast in a page. If you add audio or video to it, the size will go up considerably. So it is better to restrict the usage of audio video in these banner ads. Since the image is in vector the quality of the graphic in this banner is much better and of high quality.

The drawback in using a flash banner in your page is it needs your browser to be flash enabled. You must have flash player installed to open any flash site, banner or video. Though it is a common feature of any browser today, you can also install it on your browser any time.

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